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Watershed Marketing Group offers you a diverse background that includes strategy and planning, branding, project management, communications, and consulting: and we apply these skills to achieve your success!

Founded in 1998, Watershed Marketing Group has grown steadily by building long-standing customer relationships based on trust, accountability and results.

Our client base is as diverse as our skill set, and all our clients have something in common with us – they are committed to making things happen! We are inspired by clients who are open to refreshing, productive change in pursuit of their business goals – and we are passionate about helping them to get there.

Whether your company is big or small, just starting out or well-established, you will find what you are looking for at Watershed Marketing Group – where you are our priority.

We have a full complement of tools and services to meet your needs, whether you are: beginning, expanding or revitalizing your organization.

You deserve an exciting and successful marketing experience, so contact us today and get your strategic growth team working for you.

About Working With Us

Lara and the Watershed Team were invaluable to our start-up. Lara’s ability to plan, prioritize and mobilize took our company from 4 walls to a functioning laboratory. On a personal level, Lara is fantastic; she is able to identify employee strengths and weaknesses and enable growth and development for all. I would not hesitate to recommend Lara and Watershed Marketing to anyone starting up a business, stuck in a rut in their existing business, or looking for further growth in an already successful business – Lara and her team can help you realize your full business potential!

Alissa Magwood, Team Lead Laboratory Sciences , Access Genomics

Believe me Watershed Marketing is nothing less than the best marketing expertise available. We had a good idea of what we wanted to accomplish over the next few years but were overwhelmed and a little baffled by how to get there. Like an experienced ship’s Captain, in two days Lara navigated us through the various rocks, channels, minefields and shallow waters obstructing us, until we had a clear vision and plan how to achieve it. We are so thankful that we finally decided to invest in Lara’s expertise and even more thankful that this incredibly resourceful person is available to us, we will never hesitate again to capitalize on Watershed Marketing’s expertise.”

When I was first getting into business, I wasn’t business-minded I was fitness-minded so I didn’t know how to approach the problems from a business standpoint. Everything Lara’s taught me has helped me think outside of the box. She also taught me to not think about what I need but to instead think about what my clients need – what’s in it for them, not what’s in it for me. Working with Lara makes me feel accomplished – makes my thought process seem a little clearer because I have steps to do. It might be a long list but it creates a path to follow.

Greg Moulton, Owner, Kinesiologist, MAT specialist, Matrix of Motion Fitness Studios

The strategy facilitation session with Lara is very helpful. In 2 days, Lara taught us how to use theories and models to set up a final marketing strategy. I have learnt these strategies in the Schulich MBA program, but the difference is the way Lara showed us which is very helpful, and very practical, it’s great. Thank you very much Lara

Janice Jiang, Co-Owner, The Fresh Tea Shop (Canada)

I was a start-up business owner in a place of complete overwhelm – at least I was until I met Lara Veltkamp. This woman knows her stuff and came at a time when I totally needed her. She had so many valuable nuggets of wisdom to share and was able to express them in a way that was digestible, clear and concise, and left me feeling empowered and inspired again. In less than an hour, I had a full-on strategy – and marketing plan – where I knew what I needed to do, what my priorities were, and how I could do it. Thank you, thank you, thank you! If you get the opportunity to work with her: do it!”

Carol Schulte - speaker, trainer and founder , Women Living Big

“Lara is a detail oriented & energetic strategist. She has been instrumental in taking my business to the next level by creating an exciting plan to grow my business. Her passion and enthusiasm is contagious. I would highly recommend Lara to customize a marketing plan to increase your business.”

Katharine Porath, Interior Design Consultant , Katharine JOY Interiors

“I have worked with Lara across a number of clients over the years. Throughout that time, I’ve witnessed her innate ability to help business leaders identify or recognize the strategic initiatives needed to springboard their growth. Not only is she able to help them embrace what they may not have be able to see, but also helps them put a strategic plan in place to accomplish the projects and follows through by ensuring the necessary resources are brought in so the work gets done right. Because of her commitment to her clients’ growth, and their outstanding results, Lara has become a sought-after trusted advisor.”

Katie Tingley, President , The Tingley Advantage Inc.

I’ve been in my industry for 25 years and I’ve been fairly successful, but I’ve been putting a lot of my time into the business, and just no feeling very passionate about the business at all. So I was searching for a solution and that’s when I came across Watershed Marketing Group. The biggest thing I’ve gotten is that I’m reconnecting and getting passionate about my business again, and also my life as well. I went from putting 10 hours plus a day into my business to putting 2 hours into my business a day, and having an amazing time. I want to say to anyone in a similar position as me, if you’re considering working with Lara don’t wait, just do it!

Ken Walters, President and Owner, Ken’s Tree Service, Florida

Watershed Marketing Group has worked with Supreme Collision for over two years on a variety of initiatives including account management, complete corporate rebranding, coordination of Employee Handbooks, and design and printing of all collateral materials.

 I have found the staff of Watershed Marketing Group to be thorough, conscientious and committed to providing exceptional quality.

 I would recommend the services of Watershed to any company who requires strong project management coupled with good business sense and a “get it done” attitude.”

Marty Reddick, President , Supreme Collision Group of Companies

 “I can’t thank you enough for what you’ve done for me and my business. Before I came to the strategy retreat, I was frustrated, overwhelmed, and truthfully, feeling somewhat like a fraud running a business because I didn’t know how to move our 7-yr-old business forward. In two amazing days, you helped me get focused, rediscover my passion, and gave me the tools I need to move ahead confidently as we grow. I’m even more thrilled to report that – because of what you helped me with – we have seen a full 25% increase in revenue in just two months since the workshop, and an opportunity is on the table that we could only have dreamed of! I can’t stop smiling, and I can’t stop thanking you!”

Summer McPhee-Markle, President , The Renwick Group

Watershed Marketing supported us with solid client research and helped turn it into compelling web copy. Lara and her team are solid, empathetic and committed to quality execution.”

Steve Walmsley, President & Co-Founder , Walmsley & Co.

“I guess what I like most about Lara and Watershed Marketing Is their ability to not only Listen to the need, but then translate it into a great solution! They do great work!”

Philip J.W. Smith, President , Philip J.W. Smith

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